The True Cost of Poor Customer Visibility
Guest Speakers Most organisations think they understand why customers contact them until rising volumes, manual analysis bottlenecks, and failing self-service

Nov 5, 2025 12:00 PM
In partnership with Holland & Barrett
Most QA software grades agents. The best teams go further — using conversation signals to spot customer frustrations, fix root causes, and coach behaviours that change outcomes. Join us for this practical, insight-packed webinar with Barrie Howarth from Holland & Barrett, who will share how his team transformed their quality assurance process. You’ll hear how they moved away from manual, disconnected systems and now use AI-driven insights to reduce customer frustration, support their agents, and deliver measurable improvements in efficiency and customer experience.
What You’ll Learn – How to spot customer frustration early with sentiment analysis.
Don’t miss the chance to hear first-hand from Holland & Barrett on how they’re reducing customer frustration through data-driven insights and coaching.
Guest Speakers Most organisations think they understand why customers contact them until rising volumes, manual analysis bottlenecks, and failing self-service
On-demandHosted by EdgeTier & AWSIn partnership with CCMA Ireland Today’s contact centres aren’t just for answering customer questions—they’re under pressure
On-DemandHosted by EdgeTier & PowerPlay In iGaming, when something breaks — a login error, gameplay bug, or deposit issue —
"I specifically liked the flexibility. I liked the can-do attitude. I always felt supported. There hasn’t been any single point in our journey where EdgeTier has said no."
"You’ve got an issue, but you don’t know how many people are affected. You don’t know the scale. You don’t even know if it’s real."
"The anomaly feature is a game changer for us. It’s highly accurate and has helped us identify customer issues, agent errors, and even fraud that would have taken us longer to catch."



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